Jeevan Jyoti Kala Kendra (JJKK) is a civil society organization established in the year 1991. The organization works with rural and urban poor communities of 4 districts in Bihar. JJKK is specifically involved in microfinance and livelihood support. JJKK started its journey from a vocational training programme provided to the women and girls near by the organization for liaising them to livelihood activities for income generation. JJKK also supports development activity like capacity building, education, health and livelihood.

Muzaffarpur is situated on the perennial river Budhi Gandak. JJKK works in this district in addition to three other neighbouring districts. The state of Bihar has one the highest density of population – 880 per sq km. The density of population in addition to low literacy rates makes it necessary for organizations like JJKK to work in the region.